NTI asked us to create a brand for their new, specialised marine insurance business, which is backed with the might and expertise of CGU and Vero.

Our solution

We positioned Marine Protect as the market leader in marine insurance from the day their doors opened. We ensured key decision makers within the niche marine insurance market were aware of and informed about the new brand.

Unreasonable result

Number 1 in category within 3 months of launch.